Resources

5 Steps to Launching Your New Church Brand Like a Marketing Pro
5 Steps to Launching Your New Church Brand Like a Marketing Pro: Launching a new church brand in 2021 doesn’t have to be scary because your church already has an x-factor: passionate people.
How to Rename Your Church: The Complete Waypoint Story
How to Rename Your Church: The Complete Waypoint Story
Next-Gen Branding for Your Church
Next-Gen Branding for Your Church: How Barna’s Reviving Evangelism Report Can Help You Reach More People
How to Rename Your Church
How to Rename Your Church: Part 2: This “First Baptist Church” successfully renamed their church using this thorough step-by-step process.
HOW TO BUILD A POWERFUL MESSAGING STRATEGY
HOW TO BUILD A POWERFUL MESSAGING STRATEGY: GAIN CLARITY, DRIVE YOUR VISUALS, & SOLIDIFY YOUR “WHY”
How to Use Cultural Conversations to Reach People
How to Use Cultural Conversations to Reach People: A Case Study of BOOST Radio
HOW TO GET YOUR VISUAL BRAND TO FEEL LIKE YOUR MINISTRY
HOW TO GET YOUR VISUAL BRAND TO FEEL LIKE YOUR MINISTRY: The ArtSpeak guide to effective Mood Boards
Leading Your Team to Implement Your New Church Brand
Leading Your Team to Implement Your New Church Brand: How to Prioritize for Maximum Impact
How to Use Your Own Story to Reach People
How to Use Your Own Story to Reach People: A Case Study of Discover Church in Philadelphia, PA
The ArtSpeak Church Branding Guide
The ArtSpeak Church Branding Guide: Here's Our Complete Process for Branding Your Ministry
Branding Isn’t a Dirty Word
Branding Isn’t a Dirty Word: What is your church’s brand actually communicating?